New age medical practice: Challenges in a modern world: Guest blogger Dr. Shalini Ratan

Among the challenges for an ancient profession in a modern world is the need to define and assure professional behavior in the rapidly changing health care environment.

New Age Medicine is about Medical Professionalism.

Today, medicine is a specialized service industry. Adopting methods to improve the patient experience has become essential. At the same time, managing the medical practice professionally has become the need.

The relationship between the doctor and patient is widely changing. It is gradually moving away from paternalism and “doctor-knows-best” to a more equal relationship. The patient and the doctor now are on a much more equal footing because of better education, better information and the change in society itself, which is making the patient more autonomous as an individual.

Patients’ perception of quality, as measured by patient satisfaction, is now more than just a great clinical outcome. The ability of a doctor to treat the ailment becomes a BASIC requirement, while personal care about patient’s physical and emotional needs, comfortable stay and a satisfying conversation with their physicians becomes a VALUE issue.

Satisfied patients are more likely to become loyal customers.

So the New Age Doctor would need to be clinically and academically competent, have the patient’s best interest at heart, have good interpersonal competence and have developed business acumen to handle a medical practice effectively.

It has been referenced that the Nested domains of Human Capability are:

Disciplinary capability: knowledge and skills for academic disciplines.

Professional capability: ability and understanding required for effective performance in a profession.

Personal capability: dynamic personality qualities.

The personal qualities contribute to the development of what has come to be called[s2If !is_user_logged_in()]…

[/s2If][s2If is_user_logged_in()] “soft skills” or “personality specific skills”. This would be a continuous effort from the individual to rank up to the expectation in the competitive world.

The skills to manage the Patient and Practice effectively along with Disease Management would equip a doctor to be known as a New Age Doctor or a “Social Entrepreneur”.

Dr. Shalini Ratan Dr. Shalini Ratan, MD, is Founder and Chief Knowledge Facilitator at Nirvan Life Sciences Pvt Ltd. Mumbai, India.

Sources:
Ros Levenson et al. “Understanding Doctors – Harnessing Professionalism” The Royal College of Physicians. http://www.kingsfund.org.uk/sites/files/kf/Understanding-Doctors-Harnessing-professionalism-Ros-Levenson-Steve-Dewar-Susan-Shepherd-Kings-Fund-May-2008_0.pdf

Dr. Shalini Ratan. Good Medical Practice: A New Focus on Communication. Indian Journal of Healthcare Quality and Management:July-Sept, 2012; 61-62

Patient Satisfaction: Engaging patients leads to a healthy bottom line. www.emmisolutions.com.

Dr. Shalini Ratan. “Schooling doctors on Soft Skills”. Express Healthcare, March 2012

Transforming Knowledge into Wisdom Holistic Approaches to Teaching and Learning Proceedings of the 27th HERDSA Annual Conference,2004.

This article originally appeared in Healthradii.com and has been republished with their permission.
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